Why is Instagram important to your marketing efforts?

Social media is a very popular platform for marketing any business today. It is important to stay active on a trending social media platform and instagram has emerged as one of the most trending social media platform.

Instagram is a mobile photo-sharing app and social network created in 2010 by founders Kevin Systrom and Mike Krieger. In 2012, Facebook purchased the service for $1 billion. According to Instagram, the social platform has more than 300 million daily active users and 500 million monthly users. 65% of the world’s top 100 brands use Instagram.With the growth that Instagram has experienced since it was launched in 2010, it is quickly establishing itself as one of the “big” social media sites.

INSTAGRAM SHOWS THE FUTURE OF SOCIAL

Studies show that 90 percent of the information transmitted to the brain is visual. We can process over 36,000 visual messages per hour and the human eye can process an image in a mere 13 milliseconds. We love images because it evokes emotions and feelings.


Great images tell stories, express raw emotion, and say things without explicitly saying them. That’s why content with relevant images get 94 percent more views than content without images. We create stronger emotional connections with what we can see rather than what we read.

The future of social is visual – it’s already here and is gaining popularity faster than you think.

Visuals tell better stories and are the most engaging medium. These next generation social platforms will continue to eliminate text heavy mediums for visual communication. The time to establish yourself and your brand as a visual content champion is now and the most popular social network on the planet is waiting.

THE CONTENT IS SIMPLE TO SHARE AND EASY TO UNDERSTAND

Content on Instagram is simply more sharable, easier to understand, and far more universal than other types of content.


Visual storytelling is an art form on Instagram, and to be able to craft a conversation over an extended period of time is a skill that needs to be harnessed. In order to capture the attention of that audience you must be active on the platform, creating content that is not only engaging but also shareable for your target audience.

IT IS IMPORTANT TO USE INSTAGRAM EFFECTIVELY!

Just creating an account on instagram will not get you the desired results.

You have to use it effectively to advertise your business on this social networking platform.

Fill your instagram bio effectively so that it clearly states to the audience what your business is actually about. Use a consistent profile picture so that it is easy for the audience to find you.

IT HAS A HUGE AUDIENCE

What’s even bigger is the fact that, on average, 70 million photos are uploaded to the platform every single day with 2.5 billion likes in tow; a hugely saturated market for sure but one that’s clearly busy, thriving and one you need to be involved with. If you’re late to the party with Instagram, you’re missing out on a huge opportunity to reach a huge audience that’s constantly on the hunt for something new and exciting. To not make the most of this huge growth and massive audience pool is an opportunity wasted. Instagram isn’t just for the creatives, the foodies and the photographers; with that amount of content and that many users, there’s an audience out there for everyone.

WE ARE ALSO ON INSTAGRAM!

90designs.com is also on instagram . Click on the link https://www.instagram.com/90designscom/ to visit our instagram page.


We daily post the logo designs which have been made by 90designs.com








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